AJ Styles, a former WWE star, is calling on the company to explore the Japanese pro wrestling market, drawing parallels to their successful venture in Mexico. In a recent podcast interview, Styles expressed his enthusiasm for WWE's diverse brand portfolio and the potential for a massive WrestleMania event featuring all its performers. He envisions a WrestleMania that showcases Raw, SmackDown, NXT, and AAA under one roof, creating a unique and exciting experience for fans.
However, Styles' main focus is on expanding WWE's reach into Japan, a market he believes has untapped potential. He draws from his personal experience in Japanese wrestling, having spent time in NJPW, and highlights the impact of the COVID-19 pandemic on the promotion. Styles suggests that WWE could bring its unique style to the Japanese market without altering the culture, much like they did with AAA.
The idea of WWE venturing into Japan is not entirely new. The company already has a partnership with Pro Wrestling NOAH, which has seen WWE stars like Omos and Charlie Dempsey compete in Japan. This partnership has sparked speculation about a potential acquisition of NOAH by WWE. Former WCW executive Eric Bischoff has previously discussed this possibility, though he believes it would have limited impact in the United States.
AJ Styles' proposal raises intriguing questions about WWE's future expansion strategies and the potential for a global wrestling phenomenon. It also highlights the importance of cultural sensitivity and the potential for WWE to create a unique, localized experience in Japan, building on their success in Mexico. As Styles suggests, the key might be in finding that perfect balance between embracing the local culture and adding WWE's signature flair.